The world of Public Relations is rapidly evolving, and the force behind this change is the continuous flux of technological advancements and shifting public expectations. Today, more than ever, it is not enough to just be a conduit between organizations and the public; PR practitioners must emerge as agile, informed, and strategic thinkers. In this relentless whirlwind of change, the adage of “read, learn, and adapt” has never been more relevant. Here is how you can tap into these pillars to not only survive but also thrive in…
Category: Featured
NATIONAL HAJJ COMMISSION OF NIGERIA (NAHCON) THE JOURNEY SO FAR. By Abubakar Bello Kaoje
1. BACKGROUND INFORMATION. Hajj Operation in Nigeria is undoubtedly a chequered history. It was around the late of the 20th century, precisely in 1958 that the late Sardauna of Sokoto began to agitate on how to make the arrangement of Hajj in at least an organized way and the involvement of Government in its activities. Mallam Abdulkareem Buba, in his book titled “Letter to Intending Pilgrims; A retreat on Hajj Operation Philosophy and Practice” attempted to provide some insights of the historical background of Hajj Operation in Nigeria. According to…
Intimate Affairs: Is he a real or fake crown?, by Funke Egbemode
Show me a woman who does not believe in love and I will show you a liar. Every woman wants to be loved. We all long for that indescribable feeling that keeps our heads in the cloud. That feeling that makes you feel that you and your man are the only ones on the surface of the earth and when he touches you, you feel this tingling sensation running down your spine. His voice does things to your system, etcetera etcetera. It’s a feeling that makes a woman see life…
What women want, By Funke Egbemode
So, there have been protests from certain quarters since last week’s piece titled, “What exactly do men want from us?” How dare you make it look like men are difficult, insatiable, irritable and mean? How about what men want from women or at least those things you women really want, instead of being sarcastic? I chuckled at that because men have been pretending that they don’t understand women since Adam willingly took the apple from Eve and voraciously devoured it. They will continue to pretend that they are confused, even…
A review of “DIGITAL ECONOMY AND THE PROSPECT OF FINANCIAL TECHNOLOGY INDUSTRY IN NIGERIA: A Festschrift for Dipo Fisho” by Omoniyi Ibietan, PhD, fnipr, arpa
Introduction The emerging possibilities of the Fourth Industrial Revolution (FIR), as central organizing principles of contemporary society, have been astonishing in their revolutionary bearings. I told some 150 people as the official reviewer of the above cited book during its public presentation at noon on Saturday, February 10, 2024, at Borno Hall of the Transcorp Hilton Hotel, Abuja. As a contrarian to absolute technological determinism theories, I asserted that it is intrinsic and implicit that the driving force of modern innovation is not just the technology but the interface of…
Intimate Affairs: What women want, by Funke Egbemode
So there have been protests from certain quarters since last week’s piece, titled: “WHAT EXACTLY DO MEN WANT FROM US?.” How dare you make it look like men are difficult, insatiable, irritable and mean? How about what men want from women or at least those things you women really want instead of being sarcastic? I chuckled at that because men have been pretending that they don’t understand women since Adam willingly took the apple from Eve and voraciously devoured it. They will continue to pretend confused even if you give…
Nigeria Public Relations Week, Abeokuta-April 22-26: Check Out for First-Class Events By Afolabi Olajuwon
The ancient city of Abeokuta, with its rich tapestry of culture and history, hosts this year’s Nigeria Public Relations Week from April 22nd to April 26th. It’s a confluence of strategic communication professionals, businesses, and stakeholders who will delve into the dynamic world of Public Relations (PR) and its role in shaping narratives within Nigeria and beyond its borders. Professionals and enthusiasts within the field are set to convene in the heart of Ogun State for a series of events tailored to enhance the skills of practitioners, showcase the latest…
INTIMATE AFFAIRS: What exactly do men want from us? By Funke Egbemode
Why do men think big successful girls are single because all they want is money and independence instead of marriage and commitment? Why do they think being financially independent mean you want to live alone and die lonely? Well, the women also suspect that there is a hidden agenda somewhere. Yeah, can the men swear that they are not the ones annulling our rights and mandates while promising to ‘Insha’ Allah ‘empower’ us. You can’t win against their armoury. It is so difficult to please or understand the way their…
HAJJ PREPARATIONS ON COURSE By Fatima Sanda Usara
From 7th of January 2024 to the end of the pre-Hajj visit, the Chairman of the National Hajj Commission of Nigeria (NAHCON) Malam Jalal Ahmad Arabi led his team in making preparatory arrangements for the 2024 Hajj with focus on cost reduction on services to be renderd to pilgrims from Nigeria. For over 10 days, the team shut down their normal lives, working late into the wee hours of the night while new tasks heralded their mornings. The end was a monumental success. The visit was carried out jointly with…
Public Relations and Emotional Intelligence: Creating Balance In The Workplace By Afolabi Olajuwon
In today’s dynamic and interconnected work environment, the practice of public relations has evolved beyond its traditional boundaries. Companies now recognize the importance of incorporating emotional intelligence (EI) into their public relations strategies to foster healthy relationships, enhance productivity, and create a positive work culture. This article aims to explore the symbiotic relationship between public relations and emotional intelligence, highlighting its significance in creating balance within the workplace. Understanding Public Relations: Public relations (PR) is a strategic communication discipline that focuses on building and maintaining mutually beneficial relationships between…