The Nigeria Customs Service (NCS) has further strengthened its institutional reforms with the launch of its Reputation Management Campaign in Zone ‘C’, Port Harcourt, reaffirmed its commitment to transparency, accountability, and public trust.
The event, held on Friday, August 15, 2025, at the Zone ‘C’ Headquarters auditorium, featured a train-the-trainer workshop where selected officers were equipped with practical strategies to promote professionalism and embed integrity within their respective commands.
Delivering the keynote address, Comptroller Chika Dim of the Eastern Marine Command praised the Comptroller-General of Customs (CGC), Bashir Adewale Adeniyi, and his management team for initiating the campaign, which he described as a strategic link between reputation and service delivery.
“Officers today are fortunate to serve under a forward-looking leadership,” Dim said. “But true success will only come from the deliberate effort we invest in protecting and managing the Service’s reputation. The Reputation Management Guide must not be treated as a document to shelve but as a compass for daily decision-making, a tool to reshape our relationship with the public and rebuild trust.”
Earlier, the National Public Relations Officer, Assistant Comptroller Abdullahi Maiwada, underscored the significance of reputation in the Service’s operations, stressing that it is an intangible yet invaluable asset.
“Reputation is not given; it is earned through transparency, accountability, and effective communication,” Maiwada said. “Every officer’s conduct directly contributes to how the Nigeria Customs Service is perceived by stakeholders and the general public.”
In her closing remarks, Comptroller Teressa Ezenwa expressed appreciation to the resource persons and participants, noting that the campaign was more than a knowledge-sharing exercise.
“Reputation is not built in a day,” she said. “It requires consistency, professionalism, patience, and a genuine respect for the values our Service stands for.”
The workshop also featured breakout sessions where officers tackled real-life operational scenarios, applying the principles of the Reputation Management Guide to strengthen their professional conduct.
With the Zone ‘C’ campaign concluded, the Nigeria Customs Service has now extended its integrity and reputation drive across more zones, a deliberate cultural shift the leadership believes will redefine the Service’s image both nationally and internationally.
