The National Information Technology Development Agency (National Information Technology Development Agency) has reiterated its commitment to strengthening Nigeria’s creative and arts sector through digital innovation, enabling policy frameworks, and expanded infrastructure aimed at unlocking the industry’s full economic potential.
Speaking at Moment 2026, Africa’s largest convergence of creators, the Director General of NITDA, Kashifu Inuwa (CCIE), represented by the Director of the DG’s Office, Dr. Ayodeji Eniola, said the Agency is working to build a technology-driven ecosystem where creators can thrive locally and compete globally.
He noted that Nigeria’s creative industry currently valued at over $9 billion has the potential to grow beyond $13 billion with the right digital support systems in place. According to him, the sector has evolved from cultural expression into a major driver of economic growth.
Central to NITDA’s strategy is digital skills development. Through initiatives such as the 3 Million Technical Talent (3MTT) programme, the Agency is equipping young Nigerians with skills in animation, visual effects, game development, and digital media to prepare them for opportunities in the global creator economy.
Inuwa stressed that the future of creativity lies at the intersection of technology and connectivity, where digital tools such as smartphones, laptops, and internet access enable creators to reach global audiences instantly.
To further support this transformation, NITDA is advancing key infrastructure projects, including the National Sovereign Cloud Initiative, designed to provide secure and scalable computing resources for digital entrepreneurs and creators. The Agency is also backing broadband expansion efforts through Project BRIDGE to improve nationwide connectivity.
On regulatory development, he explained that NITDA is strengthening frameworks around cybersecurity, data protection, and digital trust to safeguard intellectual property and ensure a safer digital environment for creators.
The Agency is also leveraging emerging technologies through the National Centre for Artificial Intelligence and Robotics (National Centre for Artificial Intelligence and Robotics), advancing research and capacity building in artificial intelligence to enhance content creation and digital storytelling.
Reaffirming the broader national vision, Inuwa urged young creators to recognise the value of their work beyond entertainment.
“Your creativity is not just entertainment. It is innovation, intellectual property, economic opportunity, and national influence,” he said.
He added that NITDA will continue to implement policies, build infrastructure, and foster innovation ecosystems that support sustainable growth of the creative sector, job creation, and economic diversification.
